2010 brings a new gig too: Editor-in-chief of Louisville.com

In addition to my travel writing gigs, a few weeks ago I became editor-in-chief of Louisville.com. In January 2009 I wrote my first article for the site (it was about wine tastings in Louisville). Since that time I’ve contributed more than 100 posts, having a lot of fun exploring my new city in the process.

My new position still includes writing (I insisted on it) but has a lot of other responsibilities as well. The owners, general manager, and I have developed a new strategy for Louisville.com and I’m excited to implement it (yes, my reliance on vague consulting-speak should make it clear that I’m not willing to share details yet on what that strategy is–just keep checking the site).

I’m still pursuing freelance travel writing gigs, of course, and am looking forward to the balance of covering both the hyperlocal and the far-afield.

Using a blog and social media to help a non-profit, in this case the Kentucky Coaltion to Abolish the Death Penalty

Recently I overhauled the Kentucky Coalition to Abolish the Death Penalty’s (KCADP) online presence. This describes our approach and how I can help you or your organization make better use of the Internet.

Early on, KCADP’s staff and I determined that there were three objectives for its online presence (all of which should apply to similar non-profits):

• increase its membership
• keep its existing supporters engaged
• convert its opponents or disinterested people into supporters

Read more

January/February 2009 American Sportfishing issue is published

The January/February 2009 issue of American Sportfishing, the official publication of the American Sportfishing Association (ASA), came out a few weeks ago.

The newsletter contains the final installment of the four-part series I wrote about ASA. This segment focuses on ASA’s activities encouraging people to fish.

I also edited the newsletter, which marks ASA’s transition to an all-digital format.

October/November 2008 American Sportfishing issue is published

The October/November 2008 issue of American Sportfishing, the official publication of the American Sportfishing Association (ASA), came out a few weeks ago.

Pages 8 through 11 feature the latest installment of the four-part series I wrote about ASA. The topics are ASA’s impact on conservation and the business of sportfishing.

I also edited the newsletter for ASA.

Reviewing sportfishing industry’s impact on legislation

In celebration of its 75th year, the American Sportfishing Association (ASA) hired me to write a four-part series about its history for American Sportfishing.

The second installment just appeared in the August/September 2008 issue (pp. 12-15; I also edited the rest of the newsletter). This article examines ASA’s substantial impact on legislation pertaining to conservation, commerce, and sportfishing.