Consulting
I provide strategic communications consulting services to clients ranging from individuals and small businesses to U.S. and foreign government agencies and multinational corporations.
Experience
- Created and manage the online presence for the Kentucky Coalition to Abolish the Death Penalty, including designing and writing a new website with a blog and enhancing its presence in social networks (such as by creating Twitter and MySpace accounts and revamping its Facebook and YouTube efforts)
- Transformed a book into a wiki (a collaborative website) for Microsoft and the International Development Research Centre (IDRC, a Canadian government development agency), supervised other consultants, and performed project management tasks
- Helped clients learn to use and benefit from new media, social networks, and microblogging (including blogs, Facebook, Twitter, LinkedIn, YouTube, Wikipedia, and Flickr)
- Optimized websites for improved search engine ranking
- Developed a publication process to guide documents from inception to publication for a United States Agency for International Development (USAID)-funded project
- Created and delivered training presentations about proper grammar
For an estimate, e-mail zach@zacheverson.com.
My writing focuses on travel and culture and has appeared in Air Canada's enRoute, BlackBook, Budget Travel, Gridskipper, UpTake, Deadspin and Examiner. I'm also the editor-in-chief of Louisville.com.
